To rebrand Shayna in a professional light that presents her more as an entrepreneur than a coach or teacher, while still maintaining an instructive and intermediary presence between the budding small business owner and the contact from a larger corporation seeking to acquire or contract work.
Shayna is an incredibly talented entrepreneur and previously a million dollar entrepreneur. She has a long history of working with minority and women business owners as a coach, consultant, author, and speaker.
She started a new business because she recognized the niche in matching big companies with small business owners who were both supplier ready and prepared to handle the major growth and scaling required to partner with a large company existing in the Fortune 500 or Fortune 100 range.
“Truth Hacking has been the best thing that has happened to my business in a long time. I have struggled with my brand identity for years and they not only created a new one, but nailed it! Their copywriting brought my message to life in a way that was clear and succinct yet in my own voice. Beyond their traditional branding and marketing services, they even project managed my website and marketing materials for the new brand with such grace and ease. They are amazing to work with and I see them being part of my team for years to come.”