by Monaica | Sep 8, 2016 | Blog, Personal Branding
Here at Truth Hacking™, we believe branding and selling are the same thing. So when hunting for a USP (Unique Sales Proposition), we like to keep it simple. Before we kick this off, repeat after me… I don’t have to prove everyone wrong. I don’t have to be...
by Monaica | Sep 7, 2016 | Blog, Personal Branding
What is Brand Swag? Brand swag is the stuff your followers rep to support your brand–its campaigns, gear, good causes & HUGE pushes forward. Anything that broadcasts your message AND helps your brand pulse throughout your people–that’s swag! Instagram post? SWAG....
by Monaica | May 5, 2016 | Blog, Personal Branding
How to bring Gut-Wrenching Authenticity to Your Personal Brand Everyone’s saying something different… Personal brand needs THIS. Your brand needs THAT. Be YOU. Be HER. Be whatever’s HOT right now… What does that sh*t even mean? Stop listening to...
by Monaica | Mar 30, 2016 | Blog, Copywriting, Personal Branding, Sales
It’s time to get your 7 Deadly Sins under control… The business world needs saving–one entrepreneur at a time. When we deal in bad business, our work turns wicked (and our sales go rotten). From the US Gov to Hillary Clinton to Lance Armstrong and the kid...
by Monaica | Jan 22, 2016 | Blog, Personal Branding
Ladies! and Gentlemen, Joining The Dark Side never helped anyone. I’ve been crushing on some good people for quite some time now, and I’m not ashamed. I’m pretty damn inspired. Presenting: The 40 Most Influential Personal Brands In The Universe RIGHT NOW. So let’s...
by Monaica | May 26, 2015 | Blog, Personal Branding
Personal branding is hot right now. It’s booming. It’s like every coach, artist, author, mad scientist, and consultant is finally waking up to the fact that what they say and how they carry themselves matters. It affects their personal image and how their business is...